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E-Mail Marketing

Always Evolving 

As with all areas of digital marketing, recommendations for best practice are constantly changing. Our email marketing specialists make it their mission to keep up with the latest trends and innovations as well as the optimum layouts for elements such as…

The number of call to action buttons.

The overall length of the email.

The ratio of text to images.

The number of links.

Always Responsive

Responsive design has been around for several years now and is the practice of ensuring content looks great on any sized screen.  Standard templates are likely to produce responsive designs, but they may not appear refined on every device.

Our dynamic designs are capable of delivering a unique experience depending on the user’s device.  That means that rather than a desktop design that is made to fit on mobile, your email is constructed specifically for each device type.

This attention to detail ensures your email is completely optimised for all screens and delivers superior results for our clients.  Our team know that when you’re aiming to drive sales, enquiries or brand awareness, the key is always in the detail. 

The development team are also able to fully test your email.  Our testing is not only for different devices but also on various email providers such as Gmail, Yahoo and Outlook.  So, you can be sure your design will always be seen as it was intended to be.

We Work Differently

Many email service providers offer basic templates for you to use when designing and sending email campaigns.  But do they give you the flexibility and attention-grabbing detail you need to really make an impact in your customer or clients inboxes?

By fine-tuning and customising industry-standard platforms, including email and SMS delivery services we work with you to get your Enews popping.  This makes sure it gets where you need it to go when you need it to get there.

The Blue Soul Marketing & Media team also provide in-depth analytics about your communications such as opening rates, location and time data.  This assists us and you in making sure you get the best response possible to every communication.

Why Choose Us?

We know there’s a lot of choices when it comes to marketing agencies.  By choosing Blue Soul Marketing & Media, you are choosing a personal experience.  We value ourselves on the relationships we have with our clients and are committed to helping them achieve their strategic goals time and time again.

Want to find out more? Then Get in touch with us today to discuss your project, we love hearing about and being involved in exciting new ideas.